Fashion fades.

Style remains.

Hand-painted pieces and carefully tailored outfits — from a jacket turned into a manifesto, to an evening look made to fit you.

Simona Bușoiu, fashion designer

What she creates

Three forms, one signature.

Original canvas painting

Original art

Canvas paintings

One-of-a-kind paintings on canvas — available by direct commission, outside the online shop.

Hand-painted t-shirt, one-of-a-kind piece

Online shop

Hand-painted clothing

Jackets, t-shirts and skirts turned into one-of-a-kind pieces — for everyday wear or special occasions.

Tailored dress, everyday collection

Online shop

Everyday collection

Carefully tailored outfits, made for women who want simple elegance — not necessarily painted.

Hand-painting in the studio, phoenix piece
Simona Bușoiu hand-painting a t-shirt at an event

About the studio

From the brush, to the wardrobe.

Simona Bușoiu is, first, a painter. Canvas painting is where the idea began — applying the same brush to clothing: jackets, skirts and t-shirts turned into one-of-a-kind pieces, each with its own composition and palette.

Alongside the painted pieces, she also creates a collection of tailored, everyday clothing — simple elegance, without paint, for women who want quality and good tailoring, not necessarily a wearable artwork.

Her pieces have been exhibited and sold at Designers Boutique in București Mall, alongside other Romanian creators, and have walked the runway at fashion events dedicated to local design.

This isn't mass-produced fashion. It's art you can wear — made for anyone who wants a piece that won't be repeated on anyone else.

On the runway, not just in the studio.

Her pieces have also made it to the runway, at fashion events dedicated to Romanian creators.

Hand-painted skirt on the runway, with a leather jacket

Fashion event

Hand-painted skirt, presented alongside other Romanian designers.

White asymmetric-cut outfit, presented at Cardinalia

Cardinalia

Tailored outfit, presented on the runway at Cardinalia.

"

I don't just dress someone. I give them a piece that doesn't exist anywhere else.

— Simona Bușoiu

Roots

From Târgu Jiu, a rhythm that never stops.

Simona comes from the city of the Endless Column — that rhythm of modules repeating, rising, never quite finishing. Every hand-painted piece carries the same idea forward: a simple shape, repeated with a small variation each time, until it becomes something that never stops telling a story.

In person

Designers Boutique, București Mall

1st floor, alongside other Romanian creators — pieces can be seen, tried on and bought directly from the boutique.

Online

Online shop, coming soon

Hand-painted clothing and pieces from the everyday collection, shipped anywhere — for anyone who can't make it to the mall or wants to order from anywhere in the world. Canvas paintings are discussed separately, directly with her.

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